Natelsons, Inc.

For many retailers, it's a matter of uncontrollable circumstances. For others, a matter of choice. Whatever the cause, someday your business may need a major cash producing promotional event to preserve your success, achieve new goals or gain time for strategic decisions. A change of ownership or location, the need to redeploy unproductive assets or retirement of a key executive are some events that can trigger extraordinary promotions . What Natelsons Provides:

	Initial planning includes assessing objectives, researching your business; preparing promotional strategy and calendar; projecting sales and cash flow; establishing merchandise needs and pricing. Advertising encompasses budgeting, media evaluation and scheduling, creating and producing ads/commercials/signage, and monitoring results. Accounting means providing weekly earnings and inventory reconciliation reports and documenting transfers of merchandise and cash. Merchandising involves monitoring sales, planning and implementing markdowns and supervising store layout. Financing opportunistic purchases: When appropriate and only after consultation with you, we purchase merchandise on our own account and ship it to your premises. If you approve the buy, you display it and pay us only when the merchandise is sold.
	case study